Here's the text that's going to be on the back cover of my book:
Get Seen
Online Video Secrets to Building Your Business
Steve Garfield
Foreword by David Meerman Scott
Online Video Secrets to Building Your Business
Use online video to Get Seen and drive your business to new heights
The new rules of social media are constantly changing. In 2008, the world of online video exploded. Hollywood got into the game, professional actors and writers joined in, and independent producers looked to find their niche. Now, companies are wide awake to the new opportunity that video presents for product and brand promotion—as well as long-term customer engagement.
Are you paying attention? Are you getting your business seen?
In Get Seen, online video maven Steve Garfield offers a quick and complete toolkit that shows you how to get the massive exposure that online video can give your business. Want proof? Look inside for:
• Real case studies of businesses using video to boost exposure and grow sales
• Tools and strategies for expanding your business into the social Web
• Simple step by step guidelines and clever ideas for recording, editing, and exporting video
• Tips on building a community around your content, increasing your views—and your exposure—and getting your content to go viral
Video is the ideal way to tell your story, which leads to more business. If you’re ready to take full advantage of the newest resource in the social media arsenal, Get Seen is the guidebook you need.